Tuesday, October 1, 2019
Walmart ecommerce ops Essay examples -- essays research papers
What is Wal-Mart dong that seems to fit a definition of â€Å"successful†e-commerce operations? What cold they do better? How does shopping on-line compare to your experience looking for a similar type of item at a bricks-and-mortar store? How does this site compare to other experiences you’ve had with e-commerce      When you talk about Wal-Mart the first thing that you have to remember is that they are the largest retailer in the world. Wal-Mart employs more people in the United States than any other company and is second only to the federal government in the number of employees that they have on the payroll. These are important facts to consider in that due to their tremendous size, Wal-Mart has an enormous effect on the economy and the way that business is conducted. In many instances, if a company wants to continue to do business they have to either follow what Wal-Mart is doing or attempt to compete against Wal-Mart in some other fashion. It is not unreasonable to state that Wal-Mart is the reason why many businesses are in business today. They were forced out by the sheer size of Wal-Mart.      So, with this in mind it is interesting to note that Wal-Mart ranks only third on the e-commerce scale behind Dell computers and Amazon. (Sullivan 2004) What is the reason for this? It’s hard to say and point to one specific reason why Wal-Mart doesn’t lead this list but maybe looking at the criteria outlined in the background reading will help to answer this question. (Wollan 2003)      In the background reading a list of criteria is given that outlines the advantages of e-commerce as it relates to operations management. The companies that are able to capitalize on these are the ones that will be successful. Wal-Mart is able to capitalize and continues to do so as it improves and expands into the e-commerce environment. Some of these advantages are: †¢Ã‚     Better availability of service †¢Ã‚     Cost reduction in information processing †¢Ã‚     Better of timeliness of service †¢Ã‚     Better access to customer markets †¢Ã‚     Initial cost of operations less expensive †¢Ã‚     Operating costs of operations less expensive †¢Ã‚     Bet... ...Wal-Mart provides not only a Boolean search box but also some â€Å"pretty†tabs labeled with general names such as toys and electronics. But this is not special and is in fact pretty much the norm for companies that do business online. In other words, the Walmart.com website does not stand out from the crowd. As a matter of fact if you compare the Amazon.com websites to Walmart.com they look very similar. (Amazon 2005) I found the Dell website to be less friendly and almost irritating with the addition of pop-up ads that I had to close. (Dell, 2005) REFERENCES Amazon (2005) [Company web-site]. Retrieved June 19, 2005 from http://www.amazon.com/exec/obidos/subst/home/home.html/103-3903465-0764615 Dell Computers, (2005) [Company web-site]. Retrieved June 19, 2005 from http://www.dell.com/ Sullivan, Laurie. (2004, November, 8). E-Commerce: Promise Fulfilled. InformationWeek, 1013(3), 70. Wal-Mart. (2005). [Company web-site]. Retrieved on February 21, 2005, from http://www.walmart.com Wollan, M. L. (2003). E-commerce operations management. PowerPoint presentation for OPM 500, Module 5. Zimmerman, A. (2003, Nov. 21). To sell goods to Wal-Mart, get on the net. Wall Street Journal, B.1.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.